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Umai CRM / CRM Comparison / Umai vs Bitrix24

Umai CRM vs Bitrix24

On this page we explain how Umai CRM differs from Bitrix24 and help you choose the right system for your business

Comparison table
Umai CRM and Bitrix24

Comparing by real learning center tasks: communications, class tracking, finance, payroll and automation.

Criterion
Umai CRM
Bitrix24
Launch and onboarding
1–2 days
Depends on implementation
CRM and sales funnel
✓
✓
Communications (WhatsApp/Instagram) ?
✓
Depends on channels/plan
Schedule, groups and classes
✓
Usually needs to be assembled
Attendance, memberships, freezes
✓
Usually needs to be assembled
Payments, debts, financial reports
✓
Depends on integrations/accounting
Teacher payroll
✓
Usually outside CRM
Tasks and automation ?
✓
✓
Branches, roles and access
✓
✓
Total cost of ownership ?
from 16,600 KZT/mo
Free plan is very limited, working plan — 38,000 KZT/mo *
Data storage in Kazakhstan
✓ Kazakhstan
Depends on hosting
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* Information about Bitrix24 capabilities is taken from the official website and public sources. Some features may require integration with a third-party provider and a separate subscription.

Scenarios where a specialized CRM
is more convenient for a learning center

These are the areas where learning centers most often lose time and money: manual spreadsheets, scattered chats and lack of control.

WhatsApp/Instagram + funnel

The funnel and conversation live in one card — the manager sees context and the next step without switching.

Schedule and attendance

Classes are linked to payments and memberships — balances, freezes and absences are visible without recalculations.

Payments and debts

All payments are linked to the student and group — it's clear what they pay for and who is overdue.

Teacher payroll

Accruals are calculated by classes and rates — transparent rules and minimal manual edits.

Robots and tasks

Robots handle routine: the system assigns tasks and sends reminders when events occur.

Branches and access

Unified rules for the network, while each branch sees only its own data. Action log for control.

Total cost of ownership

Subscription is only part of the cost. Implementation, support and your team's time also matter.

Umai CRM
Subscription from 16,600 KZT/mo
Implementation Free
Process setup Already built-in
Support Included
Launch time 1–2 days
Bitrix24
Free plan Available, but without automation, analytics, telephony and messengers **
Working plan 38,000 KZT/mo (up to 50 users) *
Implementation from 150,000 KZT *
Process setup Integrator service
Support from 50,000 KZT/mo *

* Bitrix24 prices are based on official pricing and typical integrator quotes as of 25.03.2026. Basic plan (13,000 KZT/mo) is limited to 5 users and does not include business processes. Check with the vendor for current terms.

** According to the official pricing page, the free plan does not include: CRM robots and triggers, business processes, CRM analytics, telephony, messenger integration (WhatsApp, Telegram, Instagram), CRM marketing and email campaigns. Only 1 sales funnel and 1 open channel are available. Roles and access are limited to 1 admin.

Universal vs vertical CRM

Universal CRMs fit many niches, but that's why they often require customization for a specific business. In a vertical CRM, key processes are already built into the product.

For learning centers this is especially important because the business is built not only around sales, but also around memberships, schedules, groups, teachers, attendance and client retention. Umai CRM was originally built for these tasks.

Migration from Bitrix24 without stress

We'll help transfer your student database, groups, memberships and class balances.
We'll train your staff — launch in 1–2 days.

1

Audit
setup and goals

We understand which processes matter most and create a launch plan.

2

Data
import

We transfer students, groups, memberships and class balances (per agreed structure).

3

Integrations
if needed

We connect WhatsApp, Instagram and telephony, setting up inbound so everything goes into the card.

4

Training
and quick launch

We show scenarios to admins and the manager, launch a pilot and establish workflow rules.

IMPORTANT: chat history and data format from the old CRM can be partially transferred — it depends on the source and integrations. We'll discuss upfront what we transfer as-is and what we start fresh in Umai.

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UMAI CRM for your business?

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Frequently
asked
questions

Can Bitrix24 be replaced with Umai in a learning center?

Yes, if key processes are classes, attendance, memberships, payments and admin work. Umai combines these with sales and communications.

Does Umai have tasks like Bitrix24?

Yes. In Umai, tasks are linked to the lead/student card and can be assigned by robots on events (e.g., after an absence or overdue payment).

Can WhatsApp and Instagram be connected?

Yes, through official integrations. We'll suggest the right option and help set it up so conversations are logged in lead and student cards.

How long does migration from Bitrix24 take?

It depends on data volume and your current setup. Often a pilot launches in 1–3 days, then we gradually expand processes.

Where is client data stored?

Umai is a domestic product: data is hosted on servers in Kazakhstan, with backups and access control.

What if Bitrix24 has many custom fields?

We agree on the minimum necessary data set for migration and configure fields in Umai to preserve key information without cluttering the interface.

Does Umai have "robots" and automation?

Yes. Umai has kanban scenarios: assign a task, add a comment to the card, remind about a debt/absence and other event-driven actions.

Can roles and access be configured for employees?

Yes. Umai has roles and access rights for admins, managers and executives, plus action tracking — this helps teams work securely.

How much does migration cost and what's included?

It depends on data volume and your current setup. Usually the launch includes an audit, database transfer, basic settings and training. We'll give an exact estimate after a short call.

Is there an action audit?

Yes. Umai has roles and access rights, plus action tracking — you can restrict access to financial data and manage accountable persons.

Still have
questions?

Write to us on WhatsApp or leave your email — we'll help you find the right solution.

CRM selection verdict

If your daily work involves WhatsApp/Instagram, schedule, attendance, payments and payroll — you need not just "a CRM", but a system where everything is connected and doesn't require assembly from modules.

Umai CRM

Choose Umai CRM if

A single place where all communication history with parents and students is preserved.

Messages, calls and inquiries are never lost and are assigned to a responsible employee.

  • You need a unified flow: lead → enrollment → classes → payments → payroll
  • It's important to manage chats (WhatsApp Instagram) in the student/lead card
  • You need attendance, memberships, freezes and class balances
  • It's important to see debts/revenue and calculate teacher payroll
  • You need tasks for responsible persons and automation (robots, comments)
  • You need roles/access and action tracking for teams/branches
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Bitrix24

Choose Bitrix24 if

CRM helps systematize processes and reduce employee workload. Reminders, tasks and action transparency let managers see the real picture.

  • You need a single corporate platform for multiple departments
  • You have resources for implementation, configuration and support
  • The education workflow is secondary and ready to be assembled from modules
  • You're ready to build communications and automation through external solutions
  • The team is already used to the system and it's configured for you

Not sure which to choose?

We'll show Umai on your scenario: how we manage leads, calculate attendance and payroll, and which robots save admin time.

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This comparison was prepared by the Umai CRM team based on public sources, user scenarios and internal analysis as of 25.03.2026. Features, pricing and terms of third-party services may change. If you represent Bitrix24 and believe any information needs correction, please contact us.

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